Entertainment Tonight has been one of the biggest brands in the entertainment industry for decades. After existing online with a rather bare-bones presence, CBS felt it was time to make the move to something much more robust and compelling.
When it came time to reboot the site, I was lucky enough to work with this client as the main graphic designer/conceptual artist. I presented several different approaches and revisions until the client decided on the final concept listed below. My work was used by CBS for several years until they merged the site with another online presence.
This was initial design concept 1.
This was initial design concept 2.
This was concept 3.
This was a darker concept 4.
This was the final design approved and used by the client for several years.
